How to screw up an ad on Reddit for your self-published book

I wanted to drum up some interest in my recently-published fantasy book Nyx, so I decided to experiment with an ad on the popular site Reddit, where I spend far more time than I should.

I decided to focus on the Fantasy subreddit, since Nyx is a fantasy book and Fantasy focuses on Fantasy books. The minimun for a targeted ad on Reddit is $30/day, and I decided to spread it over 3 days, just to see what would happen.

Here’s what the ad looked like:

Screen Shot 2013-04-14 at 11.26.50 AM

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Costs of Self-publishing

I’ve just self-published Nyx, my first novel on amazon. I’ve put together a print book and an ebook. Amazon is (hopefully) in the process of linking those two together right now.

Since I got a huge amount of help from writers who have shared their experiences, I thought I’d do the same. I’ll start with the costs of self-publishing. I’ve decided to go the print-on-demand route of CreateSpace.
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